Do you have a website that needs to be translated into another language? If so, it can be tempting to have this done on the cheap or even use an automatic translation tool, such as Google Translate. So, why should you enlist the help of a professional translation...
Google Translate is a free tool that has become the internet’s go-to resource for a quick translation of short texts. (Most people would agree that for a top-quality translation service you should go to a serious language service supplier or LSP). All you have to do...
Companies spend millions, if not billions of dollars, on their ads every year. They spend even more when they come up with a slogan to be used worldwide. And by worldwide we mean beyond the shores of the country or region where they have launched. Sounds easy, doesn´t...
The main idea behind Wikipedia was to make knowledge available freely anywhere around the world. Right now, however, most information is available only in English. 5.5 million articles are in the English version of Wikipedia - making it the largest edition by far -...
The American fictional series Game of Thrones is a cultural phenomenon that has held almost half of the world’s population in a titillating spell. Though in its final season, fans and movie enthusiasts are still raving from the masterful delivery of a storyline that’s...
Speakers of French, Italian and Portuguese probably won´t agree, but Spanish seems to many to be the language of love itself. If you have had the privilege to listen to a Spanish speaker (or if you are one yourself), you might find yourself falling in love already....
FORTNITE is the video game everyone is raving about. It makes use of both team-based survival shooter mode and a last-man-standing battle royale. Imagine Minecraft combined with the Walking Dead. First released in 2017 under the Unreal Engine umbrella of Epic Games,...
As we’ve mentioned in the past, language forms part of a country’s identity. If we lose our language or if we’re forced to speak another (due to either dictatorial reasons – as was the case in Spain under Franco, who forced the Basques, Galicians, Catalans, Valencians...
When businesses are launched, they usually do so locally. That means they can suit all of their branding, styling and advertisement to their local markets. When it is time to go beyond their borders, though, an important question arises. How well can the business...
Language, whether verbal or non-verbal, is what allows us to communicate with each other. But don’t think that language is exclusive to human beings; animals also have their own ways of expressing feelings, dangers and the desire to mate (and in that we’re not far off...