When it comes to translating brand names, different countries interpret brand names differently and hence will translate them differently. Most countries will try to localize the brand name. This is why when trusting the translation of a brand name to a translation...
When companies enter a new market, they need an SEO strategy to fully exploit the new opportunities. The vast majority of buyers feel that having pre-purchase information in their own language is a critical factor in buying services. Most global digital agencies tell...
As a localization provider I have talked with many companies and SEO agencies who like to use Google Translate to translate their keywords. Other companies use someone in their office for keyword translation. In either case these are not the ways to run an effective...
Easter Week is celebrated in many countries around the world. In many parts of the world, it is celebrated in unique ways and so if you are a translator agency that needs to translate how Easter week is celebrated in different countries, you will need to find out how...
When it comes to Biblical translations, there are so many out there that it is going to become hard to pick the one that is best for you. If you are wondering how these translations are unique, the simple answer is it all depends on which version of the Bible has been...
If you want to learn English, there are some very good places to go to learn the language. In fact, instead of going to major cities like New York and Sydney or even London, you need to consider a few other equally impressive options. These places are not only very...
Every translator and translation agency, and everyone who wants to translate to and from the English language, should understand the influence of Shakespeare on the English language. Even if you have never seen a play written by William Shakespeare, there is a very...
Idioms play an important role in languages. They are something that you are going to encounter when you learn to speak or write a foreign language. The only problem is that, read literally, they do not always make sense. And this is why it pays to become familiarized...
There are certain signs that indicate that you have found a good translator. Before you actually hire a translator, it is important to look for signs that indicate you have found the right translator. No matter what kind of translation work you are looking for, it is...
“The rain in Spain stays mainly on the plain”. British people love to speak about the weather, which more often than not is cold and wet. Whether they are standing in a queue at a grocery store or meeting people at parties, weather and more particularly cold weather,...