Translation (and localisation) terms that you need to know! Expanding into new markets can be a daunting task! Not least because there are numerous translation terms and concepts which may be unfamiliar. Using a Language Service Provider (such as QuickSilver...
What is a Professional Translation Process? In business, processes are everything. Our customers often ask us what our translation process is, and how this adds value to them. The traditional approach to translation is often time-consuming and expensive; and the fact...
Marketing Copy: Speak your Customers' Language Good copy is written for the reader. Good marketing copy is written for your customers. When beginning a project, you should start with the same question every time: what does the customer want to know? Studies have shown...
Translation for the Food & Beverage Industry The food industry is already one of the most highly-regulated in the world. In addition, EU food standards are becoming more and exacting. As such, translation for the Food Services sector is highly specialised... and...
Should your designer be working in InDesign or Illustrator? Many designers love Adobe Illustrator for its flexibility and creativity. However, when creating multilingual documents — ie. documents that you intend to translate into one or more languages, either...
Which languages, and language variations, should you translate your content into? Which languages, and language variations, you translate your documentation into depends on your business objectives. This sounds straightforward enough, but the problem arises when...
Simple macOS Tips that will Turn You into a Power User Did you just buy a new Mac? You are in for a treat — it is a breeze to work or study on your brand-new laptop. There are various macOS tips and tricks that can make using Mac a whole lot easier. From uploading...
The advantages of working with a Translation Memory (TM) cannot be overstated Although a Translation Memory (TM) is useful for almost any type of non-literary translation, they tend to work best with texts which are to some degree repetitive, such as manuals,...
Before you start localising you should consider... In an increasingly globalised and borderless world, localisation will help you to expand your market into new regions. The quality of your translated content is fundamental, and localisation is crucial. This is true...
5 elements you will need be a successful transcreator As well as linguistic expertise, a successful transcreator needs creativity, copy-writing skills and a comprehensive cultural understanding of the target market. One author has defined transcreation as a "holistic"...